Category Archives: seo

Wimbledon Coverage 2009 – Search Engine Comparison

2009’s Wimbledon Championships at The All England Club are well underway and I quickly threw “wimbledon” into Google this afternoon to grab the latest scores. Yes, I am one of those people who uses Google as a navigation tool rather than a Search or “Discover” engine at times, and I knew that the single word query would take me straight to what I wanted! Continue reading: Wimbledon Coverage 2009

Latent Semantic Indexing

Latent semantic analysis, or latent semantic indexing as it is more popularly known now, was first patented in 1988 by a number of scientists, including Susan Dumais, a Principal Researcher in the Adaptive Systems & Interaction Group of Microsoft Research, and is defined as a method by which the relationships between a set of documents and the terms they contain are analysed by producing a set of concepts related to both the terms and the documents. This concept can be applied:
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Load Balancing – SEO

Question: Can using a load balancing system be detrimental to your SEO efforts?

I have recently noticed a lot of daily fluctuations in the SERPs for a reasonably competitive keyword that my client is targeting. One day it’ll go down 18 spots, then jump by 9, then again by 10, then down by 12, it’s all over the shop. Weirder still, we’ve not been changing much recently either, they just keep bouncing up and down. Then I spotted flagfox was showing a Dutch IP, which for a UK focussed site, isn’t great news.
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