Andy Blackburn - SEO Consultant » Pages with the tag: hidden content – Andy Blackburn’s SEO blog http://www.andrewblackburn.co.uk A collection of SEO, tech and other thoughts... Wed, 12 Oct 2011 15:41:46 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Adidas Hiding Content http://www.andrewblackburn.co.uk/adidas-hiding-content/ http://www.andrewblackburn.co.uk/adidas-hiding-content/#comments Fri, 08 May 2009 10:21:31 +0000 Andy http://www.andrewblackburn.co.uk/?p=91 The Adidas website was brought to my attention recently, as it has apparently won some design awards. A quick Ctrl+U to look through the code and I stumble across this comment:

<!-- HTML Content for SEO -->

Under the comment are a few bits and pieces followed by a whole load of copy, held within tables that are hidden by CSS. Now, I'm all for usability/accessibility, but blatantly advertising the fact that the copy is included for SEO purposes is surely a no-no in anyone's book?

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